Branding · Web/2025

Hotel Blue

20 rooms, six categories and no orderly way to present them.

Foto pendiente · Hotel Blue

Challenge

Hotel Blue had a broad catalog — Executive, Tantra, VIP Suite, Jacuzzi, Jacuzzi VIP, Jacuzzi Premium — but nothing to organize the offer and sell on value rather than price.

Approach

We mapped all 20 rooms into reception sales guides with real pricing (3h and 12h, weekday and weekend) and arguments per category, in a clear, premium visual system.

Strategy

When the offer is broad, clarity sells. We structured the information so reception guides each guest to the right category with confidence.

Deliverables

StrategyBrandingWebsitePhotography

Results

20
Rooms mapped
6
Categories organized
Tarifario
Clear and by use

Illustrative results · replace with verified project metrics

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